Monday, January 14, 2013

Mon Jan 14

Marketing 11

Sales Promotions.  Read through pages 370-375.  For each of the sales promotion types, include a brief definition and then 2 examples.  You can cut and past the examples from on-line if you wish.

Marketing 12

Talk on pricing and economies of scale

Questions on page 253

2a and 2b

Find an example of a company that has either benefited from economies of scale, or suffered from diseconomies of scale.  Explain in detail how.

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