Marketing 11

Please hand in the Hover Shoes assignment from last week.  (Paper hand out, if you need it, please see Mr. Southwell.

Marketing 11

Today we are going to move onto inventions and innovations.

Use this LINK for the following questions.

1. Pick 5 different products from the list. For each one, say if it is an invention or an innovation and explain why.

2. Pick one product that you think will be a success and explain why?

3. Pick on product that you think will not be (very) successful and explain why?

4. Go to the following link listing some Canadian Inventions and pick THREE (3) 'inventions' and answer questions a,b, and c

http://inventors.about.com/od/cstartinventions/a/Canadian.htm


a) Who is the 'inventor'?
b) What is the invention?
c) Is this actually an invention or an innovation? Why?

Marketing 12

1. What is an IPO?
2. How are stock prices determined?
3. Write a brief summary of Facebooks IPO.  What has happened to the stock since the IPO?  Will it be a good investment?  Long term? Short term?  

Present Presentations.