Marketing 11
Go to the following link and read the article on the future (it is several pages long) and answer the following questions?

http://www.macleans.ca/science/technology/article.jsp?content=20071008_110118_110118

1. According to the article, how will homes be different in the future?
2. As a young person what are some business oppourtunities that may exist for you because of changing home technology?

3. According to the article, how may cars be different in the next 10 years?
4. What's your opinion, do you think that these changes would be good/bad why/why not?

5. What are some of the changes predicted for the office?

6. How will entertainment change in the future?
7. Come up with at least 5 business oppourtunities that these changes may create for you?

Marketing 12

Today you will be looking at Disney.  One of the ways that Disney is so successful is that they are excellent at creating a brand image and tie their brand to emotional experiences.  Disney is also good at 'diversification', that is dealing in more than one area/product/target market. 

Today you will focus directly on Disney Movies.  Disney traditionally made kid movies that would also appeal to parents.  Today they have diversified and make different movies with different target audiences. 

Please research each of these offshoots of the Disney corporation and explain what thier target markets are.

DisneyNature

Pixar

Disney

Touchstone Pictures